07 June 2022 Money ‘ADAPT OR DIE’: Key Inflationary Strategies In order to combat the negative effects of inflation, it is important for businesses to adapt their operations to maintain profitability.
31 May 2022 Money 4 Strategies to Grow Your Business in a High Inflation Environment Inflation can cripple businesses if they’re not prepared. In this video, find out how to strategically grow your business during high inflation rates!
01 December 2021 Money How Many Steps Should Your Sales Process Have? How often are you making contact with the prospects that have expressed interest in your business? At what point do you give up and decide you have wasted enough time on them? Here I share the results of an analysis of 50,000 sales leads and the conclusion on what the optimal number of sales process stages are, depending on the size of your targets.
27 October 2021 Money 3 Reasons Why You Should Be Targeting A Niche When it comes to marketing, we often find that businesses are quite resistant to taking a more targeted approach, as they are afraid of losing out on potential business from other markets. In fact, it’s more than likely to increase your sales. Here’s why.
12 October 2021 Money Sales Is Preparation It is almost unthinkable for, any experienced salesperson, to go into a sales meeting or pitch, without preparing to some extent. How can you prepare for success every time? By improving that preparation and addressing several crucial aspects along the way.
15 September 2021 Money The 6C Sales Approach Sales should be considered a process of education. To educate a prospect effectively, you need to help them to realise their discontent with their current reality in contrast to their potential reality. The 6C approach enables you to do this accurately and can be replicated every time.
08 September 2021 Money Sell Like a Pro: The Pre-Close Technique Good salespeople often speak of an instinct, which tells them when to go in for the kill and make the sale. The pre-close technique takes the guesswork out of the equation!
25 August 2021 Money How To Build a Successful Lead Funnel When you put so much effort into your marketing to attract the perfect, warm leads, why would you let them go cold? That’s where a well thought out lead funnel comes into play.
