What All Businesses Can Learn from McDonald’s

22 July 2015

Have you ever wondered why McDonald’s has been able to turn into the global powerhouse it is today? One word: Process. You will never find yourself waiting more than a few minutes for your order, and you will never experience too much inconsistency with the quality of the food they serve.

Even though many may say that their food is not something to admire, the processes and systems that they have put in place to make each item on the menu certainly is. Each team member knows exactly what goes into what menu item, in what order and how many seconds it should take them to do it. These processes have been developed, tested and redeveloped to wean out all inefficiency from the organisation.

This is what every business owner can learn from, especially if you own a small-to-medium business.

Have you ever found yourself picking up after your staff’s mistakes, or hesitated from delegating a task because you felt that no one could do the job as well as you?

The easy (and ineffective) solution is for you to take on the tasks of three people, which can cause burnout and can create a strain on your relationships and even mental health.

Instead of concentrating on the symptoms of inefficiency, you should treat the root cause. Processes and systems can empower your team to improve their performance and help the quality of their work reach a level that matches yours.

This is exactly how McDonald’s turned from a small Californian barbecue restaurant to one of the world’s most recognisable companies. Here are a few simple guidelines for making systems that work for your business.

Create Systems Where They Add Value

Not every facet of your business needs to be systemised and follow a strict process. Having too many systems in place make your team members (and you) feel stifled and constrained in their roles.

Identify the aspects of your business where implementing a system can either reduce risk or increase efficiency. Only create a system if it simplifies a task, speeds up a process, or improves quality.

At McDonald’s, they knew that customers wanted fast service, so they helped speed up the process by creating a step-by-step and second-by-second process to making each of their menu items.

Involve Your Team

There is no better person to identify the inefficiencies of a team member’s role, than the team member themselves. By involving them in the process, and really understanding the problems of each role, each team member will be more willing to accept the systems that are put in place.

Team members should also be encouraged to find faults in the systems to help the continuous improvement of their roles.

K.I.S.S. (Keep It Simple, Stupid)

There is no truer adage than this: Simplicity is Key. Your team members need to understand the systems in place as well as you do.

Understand the systems you want to implement because when you truly understand them, you are more able to communicate them to your team members in a clear and concise way.

The right systems implemented in the right parts of your business can see a considerable improvement to your organisational efficiency, increasing your profitability.

I will leave you with this fact: as of May 2015, McDonald’s is worth $92.5 Billion.

If you would like to hear more about this please feel free to get in touch below.

Get in touch

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